Developed analytics-driven features to enhance image engagement and user interaction across the Immpression-Dev-Team/backend and mobile-app repositories. Focused on scalable data capture, the work introduced a new image view tracking model and RESTful PATCH routes in Node.js and MongoDB, enabling per-user history and automatic view count increments. On the mobile side, React Native was used to implement unique image view tracking and a notification system that triggers every 60 seconds, increasing user engagement. The approach emphasized cross-platform consistency and reliable analytics, laying a foundation for more accurate engagement metrics and supporting faster iteration on future product features.