
Alice Perro developed analytics and front-end instrumentation for the ArthurSeche/eleve4 repository over a two-month period, focusing on Google Tag Manager integration and cross-page event tracking. She implemented GTM scripts and noscript fallbacks across multiple HTML pages, standardized the dataLayer for reliable analytics, and ensured seamless data flow without user-facing regressions. Using JavaScript and HTML, Alice centralized analytics events, enabled enhanced e-commerce tracking, and improved UI link consistency through targeted CSS updates. Her work enabled data-driven insights for product and marketing teams, improved maintainability, and provided a scalable foundation for future analytics enhancements across the site’s front-end architecture.

During May 2025, delivered end-to-end analytics instrumentation for the ArthurSeche/eleve4 site and refined UI link consistency. The work improves measurement of user journeys, enables data-driven optimization, and enhances front-end maintainability.
During May 2025, delivered end-to-end analytics instrumentation for the ArthurSeche/eleve4 site and refined UI link consistency. The work improves measurement of user journeys, enables data-driven optimization, and enhances front-end maintainability.
April 2025 — ArthurSeche/eleve4: Delivered Google Tag Manager integration across the site, adding GTM scripts and noscript fallbacks to six pages (produit.html, hello.html, exercice1.html, exercice2.html, contact.html, confirmation.html). Standardized the dataLayer to support reliable cross-page analytics and event tracking. The implementation landed with six per-page commits, minimizing risk to user-facing functionality and enabling better marketing/product insights. Impact: improved visibility into user interactions, enabling data-driven optimizations and faster decision-making with minimal maintenance. Technologies/skills demonstrated include HTML/JS instrumentation, Google Tag Manager, dataLayer, cross-page tracking, QA verification, and collaboration with analytics/product teams.
April 2025 — ArthurSeche/eleve4: Delivered Google Tag Manager integration across the site, adding GTM scripts and noscript fallbacks to six pages (produit.html, hello.html, exercice1.html, exercice2.html, contact.html, confirmation.html). Standardized the dataLayer to support reliable cross-page analytics and event tracking. The implementation landed with six per-page commits, minimizing risk to user-facing functionality and enabling better marketing/product insights. Impact: improved visibility into user interactions, enabling data-driven optimizations and faster decision-making with minimal maintenance. Technologies/skills demonstrated include HTML/JS instrumentation, Google Tag Manager, dataLayer, cross-page tracking, QA verification, and collaboration with analytics/product teams.
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