Elena Crecea implemented a Global Google Tag Manager integration for the ArthurSeche/eleve1 repository, focusing on standardizing web analytics across six key HTML pages. She updated each page’s frontend to embed GTM scripts, enabling consistent data collection for user engagement and conversion tracking. Using her skills in front end development and web analytics, Elena ensured that analytics instrumentation was traceable and isolated to relevant code changes, supporting future enhancements. The integration established a foundation for data-driven decision-making by improving funnel visibility and data quality. Her work addressed analytics needs without introducing bugs, reflecting a focused and methodical engineering approach.